Hotel owner, operator and developer Hotel Equities has formed a strategic partnership with private equity firm PPC Enterprises. The partnership looks to invest in future M&A, strategic alliances, JV opportunities and acquisitions.
“This partnership creates a uniquely powerful platform for Hotel Equities to further expand our footprint via strategic growth and meaningful investment into our industry leading talent, infrastructure, training and BI tools,” HE President and CEO Brad Rahinsky said in a statement. “PPC’s confidence in HE and our partnership is a strong endorsement of our capabilities. We are honored and excited about what the future holds. I’m proud to say that the principals at PPC share our core values, our passion and commitment to our people and our vision for success.”
The decision to partner with PPC was nearly a full year exercise to ensure HE were aligned on all aspects of its business with an emphasis on its people, according to HE.
The partnership with PPC will enable HE to accelerate its development pipeline and strengthen its position as an industry leading partner for hotel owners and developers seeking unparalleled performance and returns.
“Hotel Equities has demonstrated a commitment to excellence, innovation, shareholder returns and guest satisfaction,” said Thomas Uger, partner and head of business services for PPC.
“We are confident that our partnership will create new opportunities to further improve HE’s industry-leading service and performance, expand capabilities and enhance their infrastructure,” Ben Salzman, principal for PPC, added. “We look forward to achieving new milestones and creating lasting value for their partners.”
Both HE and PPC see “immense potential” for growth through nurturing talent and fostering career advancement opportunities for HE’s people. “Empowering our team members is integral to our success,” HE COO Bryan DeCort said. “We have proven time and time again that by investing in the growth and development of our people, we are investing in the future of the company. It’s unique to find investors aligned in that aspect but it’s always been a non-negotiable for us. PPC’s support will further advance our efforts.”